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The Blog
An invitation to join me behind the scenes

This is the best place to get a feel for how I work and to get answers to the questions you have. Have a question you can't find the answer for? Send me an email at nicole@nicoleseguinphotography.com or contact me directly to ask away!


Personal Brand Photography: How to Build a Story-Based Image Library
Can I be honest with you? Most personal brand photography is still just headshots… with a mug and a laptop. Polished, pleasant — and interchangeable. And if your business is already strong, let me be even more honest: those photos aren’t helping you stand out. They don’t communicate what makes you different . They communicate: this person exists and owns a business. The problem isn’t the lighting, the props, or even the laptop. It’s that most photos don’t show how you think,


Building Trust Through Brand Photography: A Case Study
I met Monika in a LinkedIn group a while back, and I’ve watched her brand get clearer over time, so when she reached out for new photos, I already had context on who she is online. What I didn’t know yet was where she was taking the brand next... and that’s the piece I need to create images that feel current and usable for the next chapter. Four weeks before our session, we did a deep dive using my brand questionnaire. She used words like calm, refined, grounded and visionar


What to Wear: Family Session Guide
I love outfits with pops of color - think a soft coral sweater and a bright pink headband, or a beautiful dusty blue dress with a yellow belt. If you can pull that off, amazing! But if all you can do is keep everyone excited for our session, then I'll take that any day!!! Here are some tips that come with loads of experience. At the end of the day, comfort is the most important piece of advice - don't stress if it's not perfect, authenticity beats coordination every time! Sta


San Francisco Family session - murals
Ahhh, the French, they did it again! Fun, laughter, bubbles and a BIG sense of humor !!!!!!!! Mône – the little guy – has grown quite a...
Oct 2, 20151 min read


Bay Area Maternity Session
A friend, a mom, a yoga-thriving, present person I’d like you to meet 🙂 About Me I’m Nicole, a San Francisco personal brand photographer passionate about helping women in business step into their power and lead with authenticity. I work with female founders and change-makers to create impactful, story-driven imagery that connects and inspires. With a brand-first approach, I’ll make sure every photo captures your unique personality and positions you as the leader you truly ar
Oct 1, 20151 min read


San Francisco Family Session - Baker Beach
This family is FUN! – and even if the sun had been invited, it wouldn’t have made this session any more awesome. Because these kids were…...
Aug 15, 20151 min read


A French wedding in San Francisco
<p>San Francisco City Hall. I meet these beautiful people for the first time. This couple couldn’t have made me happier, they were up for every pose I could think of. And THIS little guy just made my day sunnier. Obviously… Make-up artist – Belle By Marine</p>
Jul 8, 20151 min read


Home is an ice-cream bar
Home can be anywhere you want, and some locations just make you connect and laugh more than others. Ice cream always helps!
Jun 12, 20151 min read

It's time to tell your story, too...
Get in touch and show the world how you shine.
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